our story

hi, welcome to tottles! my name is steph, and i’m a mum of one to a vivacious toddler boy, leo.

tottles was imagined soon after he was born, when i struggled to find high-quality, stylish boys’ clothes that weren’t overly bright, covered in prints, or overpriced (or cheap and low quality). as a formally trained fashion designer and personal stylist, i knew exactly what i wanted—i just couldn’t find it. that’s when i decided to pick up my tools and start designing again, but this time for a much younger (and cuter) audience.

comfort and movability have been crucial to my designs, because little ones need the freedom to crawl, walk, run, and climb as they grow. tottles 100% organic cotton knitwear is created with your tot’s development in mind—beautifully soft clothing that lets them explore the world with ease.

as i delved deeper into business planning and watched more friends become parents for the second time, i noticed a gap in the market for sustainable, high-quality options that can be passed down from brother to sister (and beyond) without wearing out. that’s when i decided to focus on neutral, timeless colours and designs that are easy to mix and match—giving you a versatile wardrobe with fewer pieces. by ensuring multiple outfit combinations from a handful of items, we reduce waste and create a more sustainable approach to dressing little ones.

thank you for supporting tottles and joining me on this journey. i’m excited to help you dress your tot(s) in cozy, long-lasting, and thoughtfully designed pieces.

steph x